Privacy policy

Effective date: November 10, 2026

If we add analytics, advertising pixels or new tools, we will update this policy first.

This policy explains what personal data 7DayPlate collects, why, who we share it with, and what choices you have. It applies to 7dayplate.com and the meal plans, account and billing features of the Service (see our Terms of use). We try to keep it short and plain. We collect only what we need to run the Service.

1. Who is responsible for your data

7DayPlate ("7DayPlate", "we", "us"), the operator of 7dayplate.com, is the controller of your personal data. Contact for privacy questions: [email protected].

2. What we collect

Data	When and why
Quiz answers: goal, sex, age, height, weight and goal weight, activity, sleep, cooking time, snacking, diet type, allergies and foods to avoid, chosen cuisine	You enter these in the quiz. We use them to calculate your calorie target and build your meal plan.
Health-related answers: whether you have certain health conditions, and a short screening about eating habits (we keep only how many questions you answered "yes" to)	Optional. We use them only to avoid setting a calorie deficit for you and to show a notice recommending a specialist. This is sensitive data about health (see section 4).
Name and email address	You enter these at checkout. We use them to create your membership, send sign-in links and service messages, and answer your questions.
Subscription and payment data: plan, trial and renewal dates, invoices, last four digits and brand of your card	Created when you subscribe. Card details are collected and held by Stripe, not by us.
Your consent record: time and wording of the subscription terms you accepted	Saved with your subscription to show what you agreed to.
Technical data: IP address, browser and device type, pages requested, and security logs	Collected automatically by our hosting provider to deliver the site, keep it secure and prevent abuse.

We do not ask for your precise location, contacts, photos or social media accounts. We do not knowingly collect data from anyone under 18.

3. Cookies and similar storage

Name	Purpose	Lifetime
`sp_session` (cookie)	Keeps you signed in to your account. Strictly necessary. Secure and not readable by scripts.	30 days, or until you sign out
`sp_consent` (cookie)	Remembers your cookie choices so we do not ask you again on every page. Strictly necessary.	6 months
`wp_quiz` (browser local storage)	Saves your quiz answers on your own device when you go to checkout, so you can return from the payment page without starting over. Stays in your browser; we do not read it on our servers.	Until you clear your browser data
Security cookies from our hosting provider (Cloudflare)	May be set to protect the site from bots and attacks. Strictly necessary.	Short-lived

At present we do not use analytics or advertising cookies. When you first visit, we show a cookie notice where you can accept or reject non-essential cookies with equal ease, or choose by category. Analytics and marketing cookies are off unless you turn them on, and nothing of that kind is loaded before you agree. You can change or withdraw your choice at any time with “Cookie settings” at the bottom of any page, and withdrawing is as easy as giving consent. Strictly necessary cookies do not need consent. If we add analytics or advertising tools, we will update this policy first.

4. Why we use your data and our legal basis

To provide the Service (build your plan, run your membership, sign you in, take payment): needed to perform our contract with you.
Health-related answers: we process these only with your explicit consent, which you give by choosing to answer those questions and continuing. You can withdraw consent at any time by writing to us (section 9); withdrawing does not affect earlier processing. If you do not answer them, we cannot tailor the notice and calorie target to your situation, but you can still use a general plan.
Service messages (sign-in links, receipts, trial and billing notices, changes to our terms): needed to perform the contract, and our legitimate interest in keeping you informed.
Security, fraud prevention and keeping the site working: our legitimate interest.
Accounting, tax and legal obligations: a legal obligation.
Cancellation email: if you cancel your membership, we send you one email with a one-time 30% comeback offer. We send no other promotional emails. If we ever do, we will ask for your consent first and you can unsubscribe at any time.

We do not use your data for automated decisions that have legal or similarly significant effects on you. Your calorie target is a calculation to help you plan meals, not a medical assessment.

5. Who we share data with

We do not sell your personal data, and we do not share it for advertising. We use a small number of service providers who process data on our behalf:

Stripe (payments and subscription records): payment details, name, email, plan, and your quiz answers stored with your subscription so we can rebuild your plan when you sign in.
Resend (email delivery): your email address and the content of the emails we send, such as sign-in links.
Cloudflare (hosting, delivery and security): technical data described in section 2.
Professional advisers (accountants, lawyers) and authorities when we must, for example under tax law or a lawful request.
A buyer or successor, if our business is sold or reorganised, under the same protections.

We have no database of our own that stores your quiz answers outside the services above.

6. Transfers outside your country

Our providers, such as Stripe, Resend and Cloudflare, may process data in the United States and other countries. When data is moved out of the European Economic Area, we rely on safeguards such as the European Commission’s standard contractual clauses or the EU–US Data Privacy Framework where the provider is certified.

7. How long we keep data

Membership data and quiz answers: while your membership is active, and then for 12 months after it ends so you can come back, unless you ask us to delete it sooner.
Invoices and payment records: for as long as tax and accounting law requires (for example, 10 years in Lithuania).
Security logs: a short period set by our hosting provider.
Browser storage on your device: until you clear it.

8. Security

We use encrypted connections (HTTPS), signed sign-in links that expire after 15 minutes, secure session cookies, and we let Stripe handle card numbers. No system is perfectly secure, so please keep your email account safe. If a data breach affects you, we will notify you and the authorities as the law requires.

9. Your rights

Depending on where you live (for example, the EU/EEA or certain US states such as California), you may have the right to:

know what data we hold about you and get a copy;
correct inaccurate data;
delete your data ("right to be forgotten");
restrict or object to some processing, including processing based on our legitimate interests;
receive your data in a portable format;
withdraw consent at any time, where we rely on consent;
not be discriminated against for using these rights.

To use a right, write to [email protected]. We may need to confirm it is you, and we aim to reply within one month. Deleting your data ends your membership, and we may need to keep invoices as the law requires. You also have the right to complain to your data protection authority. In Lithuania this is the State Data Protection Inspectorate (Valstybinė duomenų apsaugos inspekcija, vdai.lrv.lt).

10. Children

The Service is for adults aged 18 and over. If you believe a child has given us personal data, contact us and we will delete it.

11. Links to other sites

Our site may link to other websites (for example, Stripe’s payment page). They have their own privacy policies, which we do not control.

12. Changes to this policy

We may update this policy. We will post the new version here with a new effective date and, for material changes, tell you by email or on the site before they apply.

13. Contact

7DayPlate
7dayplate.com
[email protected]

Warning: The content of 7DayPlate should not be considered medical advice. It is not intended to diagnose, treat, cure or prevent any health problem, and it is not a substitute for your doctor’s advice. For any question about your health, always consult your doctor or another qualified health care professional. By using the information on this site, you accept full responsibility for your own choices. To the fullest extent permitted by law, 7DayPlate is not liable for any direct or indirect loss or damage, including, without limitation, financial loss, injury, illness or death, that results from using this site or following its meal plans.